Today we are bringing you an interview with our CEO extraordinaire, Cassie Collier. Cassie will take you Behind the Bundle so you can get to know a little bit more about her and her journey to founding her own personalized board game company.
Jackie: When you were little, what did you want to be when you grew up?
Cassie: I wanted to be a professional basketball player in the WNBA. Being 5'3" didn't help that dream too much, so now I resort to casual games of Knockout every now and again.
Jackie: How did your background prepare you to be CEO and founder of a company?
Cassie: My time in the Peace Corps was very instrumental. For two years, I taught entrepreneurship classes to high schoolers in Nicaragua, and was very inspired by the creativity and entrepreneurial spirit that the students had. They were also just so fearless! They taught me it's ok to take the leap - even when it may feel scary.
Jackie: How do you relax when you are feeling stressed?
Cassie: I watch episodes of the Amazing Race! It's such a good stress reliever. I love the old episodes too - I'm just now getting to the first season in high definition. I'm ready for Phil in full clarity. ;)
Jackie: If Bundle could partner with any company, who would it be and why?
Cassie: Oo good question. One company that comes to mind is Girl Scouts! I admire how they create this space where young girls build community, learn life skills, and support each other. Not to mention the wildly successful entrepreneurship program they've built with their cookie empire! Bundle could create a custom Girl Scouts board game that every troop in America could play. That would be the dream!
Jackie: What advice would you give to someone who wants to be an entrepreneur?
Cassie: You'll never be "ready", so you might as well jump in anyway! I used to think you had to have EVERYTHING perfected and ready to go before launching - the marketing plan, the customer list, the manufacturer. But the truth is - so much of being an entrepreneur is diving in and figuring out things as you go, as you need. If you wait for perfection, you'll never get started.
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